Bud Bowl
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The Bud Bowl was a CG Super Bowl advertising campaign first aired in 1989, and sporadically during the 1990s. It serves as an advertisement for Anheuser-Busch's Budweiser family of beers.
Bud Bowl I was aired in 1989. A fully 3D computer animated commercial made by PDI, it featured Budweiser bottles playing a football game against Bud Light bottles. Bud Ice and Bud Dry would make appearances in later Bud Bowls. Beer bottles with the voices of Terry Bradshaw and Tom Landry (the latter of which was topped with Landry's distinctive fedora) also made appearances.
It has been jokingly said that the Bud Bowl was more exciting than the actual Super Bowl in some years. Additionally, many people would gamble on the outcome of the Bud Bowl.
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[edit] Results
- Bud Bowl I (1989) - Budweiser 27, Bud Light 24
- Bud Bowl II (1990) - Budweiser 36, Bud Light 34
- Bud Bowl 3 (1991) - Bud Light 23, Budweiser 21
- Bud Bowl IV (1992) - Budweiser 27, Bud Light 24
- Bud Bowl V (1993) - Budweiser 35, Bud Light 31
- Bud Bowl VI (1994) - Bud Light 20, Budweiser 14
- Bud Bowl VII (1995)
- Bud Bowl VIII (1997) - Budweiser 27, Bud Light 24
[edit] Hosts
- Bud Bowl I (1989)
- Bud Bowl II (1990)
- Bud Bowl 3 (1991) - Don Meredith, Keith Jackson, Chris Berman
- Bud Bowl IV (1992) - Chris Berman
- Bud Bowl V (1993)
- Bud Bowl VI (1994) - Marv Albert
- Bud Bowl VII (1995)
- Bud Bowl VIII (1997)
[edit] Notes
- It should be noted that Bud Bowl 3 was actually between Bud Dry and the other two Budweiser brands. The end of the game was a parody of The Play, from the Cal-Stanford game in 1982.
- Bud Bowl VI featured the first appearance by a can of beer in the game. The can scored a touchdown, but was ejected from the Bud Bowl shortly thereafter for excessive celebration and foul language.
- The second to last Bud Bowl was not a game. Rather, the contest was conducted as such: each game piece had a football play written on it, and the people with the winning play on their piece won.