Ricola

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Ricola AG is a well known manufacturer of cough drops and breath mints in Switzerland. Ricola is one of the first companies to concentrate a sugar free product as their main line. The company uses the philosophy of using only the best herbal ingredients that are both beneficial and good tasting.

1 History
2 Business culture
3 Products
4 External links

[edit] History

The company was founded by Emil Wilhelm Richterich in 1930 and at that time managed by Felix Richterich. The company's name is an abbreviation of the family name and the German for works - Richterich & Co Laufen.

[edit] Business culture

Ricola holds assets of 245 Million CHF (Swiss Francs) (2004) and employs 400 workers. Around 200 independent produce companies in the surrounding area service Ricola. In order to obtain enough herbs for the different production of herbal drops, the firm also owns five private herbal gardens in Zermatt, Kandersteg, Pontresina, and Nenzlingen.

Ricola are well-known for their commercials featuring mountaineers shouting "Ricola" and blowing through a large Alphorn.