Musictoday
From Wikipedia, the free encyclopedia
Musictoday is an entertainment marketing company located in Charlottesville, Virginia. It was founded and run by Coran Capshaw, the manager of Dave Matthews Band.
Musictoday is a pioneer in presales of concert tickets, by starting fan clubs for hundreds of artists. [1] These fan clubs cost an annual fee for access to participate in a lottery for tickets to upcoming shows. Fan club members also get exclusive CDs and other content concerning their favorite band. Musictoday's first fanclub was Dave Matthews Band's Warehouse Fan Association.
Capshaw's business model is that of bands like the Grateful Dead and Phish, who for years ran mail order presales of their concert tickets to their biggest fans. Most mail orders involved fans mailing in forms, money orders, and return postage in the event the order could not be filled. Musictoday utilizes the internet to save money and effort, as well as uses it as an outlet to sell band-related items like hats, t-shirts, books and other items.
In 2005, Musictoday became the official in-arena merchandise vendor for Madison Square Garden.
On August 1, 2006, it was announced that Musictoday was sold to major concert promoter Live Nation.
