Mr. Beauregarde
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Mr. Beauregarde is a character in the novel Charlie and the Chocolate Factory and its 1971 incarnation Willy Wonka and the Chocolate Factory. He is the father of Violet Beauregarde.
[edit] In the novel
Mr. Beauregarde and Mrs. Beauregarde both accompany their daughter to the chocolate factory. Of the parents in attendance, they are the most undeveloped, not speaking until Violet's 15 minutes. They are critical of their daughter but try their best to hide it. As she chews the gum, they egg her on and Mr. Beauregarde says that their little girl is the first person in the world to have a chewing gum meal (a line recycled by his wife in the 2005 movie). He and his wife leave with their daughter at the end of the novel.
[edit] 1971 film
In the subsequent film adaptation, he is given the name Sam, or as he refers to himself during sales pitches 'Square Deal Sam'. He is a prominent politician in Violet's hometown of Miles City, Montana. He never misses an opportunity to sell off his cars but Violet is quick to reclaim the spotlight. He is fast talking and crooked (he thinks "contracts are strictly for suckers"), but towards his daughter, he is generally an attentive and caring father. He also is very friendly to Veruca's father, Mr. Salt, suggesting that they team up.
In the Inventing Room, he tries peeking under a top secret machine but an alarm foils this. He is enraged at Willy Wonka when Violet's comeuppance begins, condoning Violet's own lack of respect for authority and is last seen being led after her after one last threatening grab at Wonka.
His fate at the film's conclusion remains unknown. He is played by Leonard Stone.
Mr. Beauregarde is absent from the 2005 adaptation. Since Violet's mother is credited as "Mrs. Beauregarde", the viewer can only assume that she is either separated or widowed.
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