Miss Selfridge
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Miss Selfridge is a major UK high street store, which prides itself on being the Boutique Brand. Miss Selfridge began as the young fashion section of Selfridges department store in 1966 in London in the Swinging Sixties. Miss Selfridge got it's name when Charles Clore creater of Selfridges passed the windows of the Bonwit Teller store in New York which had Miss Bonwit teenage dresses were being shown. By 1967 Miss Selfridge has concessions throughout the country as concessions within Lewis's department stores, and by 1969 there were some independent branches on the high street. Miss Selfridge is now part of the Arcadia group which is owned by Sir Phillip Green. Arcadia Group also includes; Topshop, Dorothy Perkins, Wallis, Evans, Burton Topman and Outfit. The first of Miss Selfridge's Mannequins was based on sixties icon and model Twiggy, and the first dresses were paper dresses designed by Zandra Rhodes.
Miss Selfridge was one of the first retailers to use Kate Moss in their campaigns and has used other successful models and actresses such as Yasmin le Bon and Nicolette Sheridan before they found major success. Miss Selfridge celebrated it's 40th year of business in 2006 and to celebrate has relaunched some special edition products including limited editon Make Up Palettes which contain some of the most successful products from it's Kiss and Make Up range which is now discontinued and a Limited Edition range has been designed by Bella Freud also which is avalible in the company's flagship stores.
Miss Selfridge is also sponsoring The Victoria and Albert Muesuem's 60's fashion exibition from 6th June 2006 - 25th February 2007.
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