WFLX

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WFLX
West Palm Beach, Florida
Branding	FOX 29
Channels	29 (UHF) analog, 28 (UHF) digital
Affiliations	FOX (since 1985)
Owner	Raycom Media
Founded	1982
Call letters meaning	W-mixture of FLorida and FoX
Former affiliations	Independent (1982-85)
Website	wflx.com

WFLX ("FOX 29") is a FOX affiliate station broadcasting on channel 29, at 5000 kW, in West Palm Beach, Florida. The station broadcasts its digital signal on channel 28, at 630 kW. The station is owned by Raycom Media and has a partnership with Freedom Communications-owned WPEC, West Palm Beach's CBS affiliate. It currently airs newscasts weekday mornings and daily at 10 PM, all of which are produced by WPEC. WFLX is located in West Palm Beach at 4119 West Blue Heron Blvd. Its transmitter is located in Greenacres, Florida.

Contents 1 History 2 Newscasts 2.1 Weekdays 2.2 Weekends 3 External Links

[edit] History

WFLX began operation in July of 1981 on Channel 29 as the West Palm Beach market's first independent station. The station was owned by Malrite Communications and ran a lineup typical of independent stations at the time (early morning cartons, late morning religious programming, movies in early afternoons and prime time, classic sitcoms in the late afternoon, and current sitcoms early and late evenings). Unlike most independents, the amount of children's programming seen on WFLX during this time was low compared to similar stations in other markets, a trend owing to the older demographics of the West Palm Beach market.

In 1986 WFLX became one of the launch affiliates of FOX and retained this affiliation through the affiliation swap of January 1989 which involved WPEC, WTVX, and then-startup WPBF. As the 1990s approached, WFLX picked up Fox Kids programming in afternoons and phased out older sitcoms for talk and reality shows.

In 1998, Malrite merged with current owner Raycom Media and shortly after this ratings came out affirming that WFLX was one of Fox's highest affiliates in terms of network ratings and has even shown ratings numbers (though small) in the Miami-Fort Lauderdale market. Raycom itself would merge with The Liberty Corporation in mid-2006.

[edit] Newscasts

After FOX requested most of its affiliates air local news in the mid-1990s, the then-newsless WFLX entered in an agreement with WPEC to produce a 10:00 PM newscast which premiered on September 11, 1991. Originally 30 minutes, it soon expanded to an hour. In 2000, an hour-long morning newscast began to air at 7:00 AM, which on September 6, 2006 expanded to two hours ending at 9:00 AM. As with FOX programming, this newscast has also rated in the Miami-Fort Lauderdale market (a trend some have attributed to backlash to that market's FOX affiliate, WSVN; because of this, Adelphia Cable pulled WSVN off of its cable lineup in 2005).

[edit] Weekdays

FOX 29 Morning News - 7 to 9 AM

• Anchors: Claudia Shea and Ric Blackwell
• Weather: Chris Farrell

FOX 29 Ten O'Clock News - 10 to 11 PM

• Anchors: Eric Roby and Suzanne Boyd
• Weather: John Matthews
• Sports: Pat Murphy

[edit] Weekends

FOX 29 Ten O'Clock News - 10-10:30 PM Saturdays & 10-11 PM Sundays

• Anchor: Alan Gerstel and Stephanie Dukes
• Weather: Michael Ehrenberg
• Sports: Nick Foley

(shares other staff from WPEC)

[edit] External Links

• WFLX Official Website
• WPEC Website
• FOX Network Website
• Query the FCC's TV station database for WFLX

Fox Network Affiliates in the state of Florida
WSVN 7 (Miami) - WTVT 13 (Tampa) - WPGX 28 (Panama City) - WFLX 29 (West Palm Beach) - WAWS 30 (Jacksonville) - WOFL 35 (Orlando) - WFTX 36 (Cape Coral) - WTLH 49 (Bainbridge / Tallahassee) - WOGX 51 (Ocala / Gainesville)
See also: ABC, CBS, CW, MyNetworkTV, NBC, PBS, Religious, Spanish and Other stations in the state of Florida