W (magazine)
From Wikipedia, the free encyclopedia
| W | |
 Britney Spears on a typical cover for W magazine. |
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|---|---|
| Publisher: | Fairchild publications |
| Language | English |
| Editor | Patrick McCarthy |
| Country | United States of America |
W is a monthly American fashion magazine published by Condé Nast Publications. Considered one of the most fashionable monthly publications, W is filled with ads for high fashion houses and rivals Vogue and Vanity Fair for sophistication and style. Many draw comparisons between its self-aware elitism and that of The New Yorker.
This enormous magazine–it is nine inches wide and thirteen inches tall–can be difficult to find, especially outside of the most major American cities. One can credit this with its narrow haute couture appeal; many W devotees were outraged when Lindsay Lohan was featured on the April 2005 cover. Even more recently, W was chosen to produce and exhibit a 60-page Steven Klein portfolio of Angelina Jolie and Brad Pitt entitled "Domestic Bliss". The shoot was based upon Pitt's idea of the irony of the perfect American family; set in 1963, the photographs mirror the era when 1960s disillusionment was boiling under the facade of pristine 1950s suburbia.
[edit] Demographics and Subscription Base
W magazine has a reader base of nearly half a million, 420,000 of which are annual subscribers. 78 percent of the magazine's readers are female and have an average household income of $82,353.
[edit] Management Team
W is published by Fairchild Publications Inc. Patrick McCarthy is its chairman and editorial director. Mccarthy has previously worked for Women's Wear Daily, the sister publication of W. He is assisted by Nina Lawrence, the current vice president and publisher of W.
